Adam Januszkiewicz

Passionate about helping build relationships with customers and all things marketing.

January 22, 2026

Proxi.id Achieves Sirtfi Compliance

Proxi.id has achieved SIRTFI compliance, marking a major milestone in federated identity security. The certification strengthens trust with institutions, reduces risk for merchants, and reinforces our privacy-by-design commitment to protecting user data.

December 2, 2025

How to Verify Student Status: A Guide for Businesses and Institutions

Learn the four main methods for student verification, including single sign-on, academic email checks, and manual review, and why a multi-layered, privacy-first approach is essential for any academic program.

November 18, 2025

AI and the Future of Work: How Students Entering the Workforce Are Being Impacted

AI is reshaping career paths and reducing traditional entry-level opportunities. Here’s what students and young professionals need to know.

October 16, 2025

Rethinking Vendor Security: Protecting Privacy to Protect Trust

In today’s digital landscape, it’s common for technology vendors to collect and store user data as part of their service. But every additional data repository introduces new risk.

September 20, 2025

Why Understanding School Types Matters for Academic Programs

By understanding the different types of schools, businesses can design fairer, more inclusive programs that better connect with today’s diverse student population.

August 28, 2025

Back-to-School: A Marathon, Not a Race

Back-to-school is exciting, but it’s also demanding. By treating it like a marathon and not a race, you can set a pace that keeps your whole family grounded, resilient, and ready for the long run ahead.

July 13, 2025

How to Optimize Your Academic Program Before Back-to-School Season

Summer is often a quieter time in both the academic and business calendar, making it the perfect window to pause, reflect, and improve your academic program.

June 11, 2025

Top Online Shopping Deals for Government Employees

Public service workers play a crucial role in supporting our communities, from health and safety to education, transportation, research, and more.

March 28, 2025

Best AI Apps for Students

Artificial Intelligence has become a game-changer across countless industries—reshaping how we work, learn, and create. In the creative world, AI tools generate images, write compelling marketing copy, and even compose music.

January 26, 2025

Safeguarding Student Data: Why Less is More in the Digital Age

As we approach National Data Privacy Day on January 28th, it’s crucial to shine a spotlight on one of the most vulnerable and sensitive data ecosystems: student information.

September 3, 2024

Back to School Has Started: Essential Actions for Merchants and Vendors

The school bells are ringing, and students are officially back in the classroom. The hustle and bustle of the back-to-school season is in full swing, but for merchants and vendors, the work is just beginning.

July 26, 2024

Exploring Audio Production? Discover the Essential DAW

The modern DAW is an indispensable tool in music production, sound design, film scoring, podcasting, and other audio-related fields. We highlight some of our favorites in this post.

February 19, 2024

Customer-centric Verification: Building Trust Through Transparent Processes

Customer-centric verification refers to a process or approach where a company or organization places a strong emphasis on ensuring that their verification procedures are designed to prioritize the convenience and satisfaction of their customers.

January 27, 2024

Navigating Data Protection Compliance in Verification Services

In a digital-focused age, data protection has emerged as a hot-button concern for users and regulators alike.

January 8, 2024

Unlocking Business Success: How Targeted Offers Amp Up Sales and Brand Loyalty

Targeted offers pave the pathways to lasting customer loyalty while simultaneously increasing sales. Your brand can utilize these tailored offers as an effective marketing strategy to drive revenue, but determining where to start can be a bit tricky.

September 12, 2023

Apps Made for Making Music

Computers, laptops, and even iPads have become portable recording studios, granting the freedom to record, produce, and release music from anywhere. We’ve curated a list of our favorite music production apps that have transformed the way we make music.

July 31, 2023

How to Get Ready for Back to School: A Guide for Merchants and Vendors

While students prepare to hit the books, merchants and vendors also need to get ready for the influx of back-to-school shoppers.

May 25, 2023

Unlock Student Discounts on Your WooCommerce Store

Our new WordPress plugin allows merchants to offer exclusive discounts to students, educators, and other academic users, improving the way they attract and retain student customers.

April 18, 2023

Meet us at Shoptalk Europe in Barcelona

Meet with us at Shoptalk Europe in Barcelona to learn more about instantly verifying users to grow your marketing program.

April 11, 2023

Avid selects Proxi.id for Academic Verification

Proxi.id has been selected as the global academic verification provider for Avid’s popular academic program.

March 9, 2023

Where did the student discount come from?

Today, student discounts are a common feature of many industries, from retail and entertainment to travel and transportation. But where did they come from?

March 6, 2023

Parallels extends discount program to military personnel, government workers, and non-profit employees

The program, which was previously only available to students and educators, now offers special pricing to those who serve their country and communities.

February 1, 2023

Why personalization is important

Personalization has become a crucial aspect of modern marketing strategies, and for good reason. Today’s customers have come to expect a level of customization in their shopping experiences, and businesses that can deliver on this are more likely to thrive in a highly competitive marketplace.

January 25, 2023

Meet us at SHOPTALK 2023 in Las Vegas

We are excited to be attending SHOPTALK 2023 taking place in Las Vegas, United States at the Mandalay Bay from March 26-29th.

January 3, 2023

Is there a benefit to focusing on customer privacy?

Yes! With an aging population of digital natives, it’s critical for merchants to take customer privacy seriously.

January 3, 2023

Marketers. Don't go rogue, work with your CISO.

With many governments introducing legislation and laws that protect the privacy of their citizens, marketers are faced with growing pressure to keep user privacy at the forefront of their decisions.

August 2, 2022

Meet us at SIGGRAPH 2022 in Vancouver

We are excited to be attending SIGGRAPH 2022 taking place in Vancouver, Canada from August 8-11.

June 6, 2022

How to become a visual effects artist

It’s the dream of many artists to become visual effects artists and get the chance to contribute to the next movie blockbuster, binge-worthy tv show, or award-winning video game.

March 17, 2022

Software discounts students should know about

Most college and university students in North America have their own computer. Whether it’s a PC or Mac, it would seemingly be impossible to get a post-secondary education without one.

January 10, 2022

Back to School and The Pandemic

It’s the start of another semester for colleges and universities across North America. While many believed that students would be going back to full-time on campus learning, COVID had other plans.

September 9, 2021

ThinkEDU Selects Proxi.id Academic Verification for Back-to-School and Beyond

We are excited to announce that ThinkEDU has selected Proxi.id to help verify academic enrollment, build lasting relationships with academic users, and maintain user privacy.

June 10, 2021

What are academic programs and why do they matter?

Colleges and universities face challenges providing students with the skills and practical experience needed to be successful. Companies can fill gaps and drive student success.

March 24, 2021

cleverbridge customers can now use Proxi.id to verify academic users

We are excited to announce that we have partnered with cleverbridge, the leading global subscription billing solution provider, to provide their platform customers with the ability to verify the academic status of millions of students, faculty, and staff worldwide.

February 24, 2021