Global student verification for leading brands
Join leading brands that use the Proxi verification service to power student and faculty verification for their academic programs.
Verification that scales with your program
Take your academic program to the next level by adding instant academic verification to your checkout process.
Get set up quickly with integrations into ecommerce platforms and a low-code API.
Eliminate fraud and ensure your offers are only redeemed by eligible users.
Increase conversion rates over other methods with a leading user experience.
Marketing to students makes sense
Today’s generation of college and university students are more price-sensitive and privacy-conscious than ever before. Making unique offers available reduces barriers to purchase and increases brand loyalty.
Spent by students on merchandise in the United States each year.
Consumers in the United States that are part of Gen Z.
Number of college and university students worldwide.
How student verification works
Student initiates the offer
A student or faculty member selects your academic offer at checkout. Proxi’s widget makes the verification process easy to understand.
Proxi verifies eligibility instantly
Proxi connects to the student’s institution via single sign-on (SSO), confirming active enrollment status in seconds. We support 180+ countries and thousands of institutions globally.
Offer unlocked — no data stored
Once verified, the offer is unlocked and the student completes purchase. No personal information is stored. All verification data is deleted within 7 days.
You get full reporting
Track verified redemptions and program performance in your dashboard. Integrates with Tableau, Looker, Power BI, and your existing analytics stack.
Eliminate discount fraud and abuse
Promo codes get shared on Reddit. Email domain checks are bypassed with free .edu addresses. Manual document uploads are slow and easy to fake. Traditional student verification methods leak revenue — and most brands don’t know how much they’re losing.
Proxi eliminates these vulnerabilities entirely. Our student identity verification connects directly to institutional systems, so only currently enrolled students and active faculty can redeem your academic offers. You can restrict eligibility by academic group, institution type, degree level, and region — giving you precise control over who qualifies.
The result: no promo codes to share, no documents to fake, no fraud.
Why email domain verification isn't enough anymore
Turn students into lifelong customers
Students acquired during their academic years are among the highest-value customers a brand can win. They’re forming purchasing habits that last decades — and they’re highly influential with peers, family, and social networks.
Proxi gives you the flexibility to build a program that fits your academic audience. Offer students a deep discount or extended trial. Give faculty complimentary access or desk copies for evaluation. Create institution-specific offers for targeted outreach.
A friction-free verification experience reflects well on your brand. Students who verify easily become repeat buyers — and vocal advocates.
Why offer student discountsStay compliant with GDPR, CCPA, and FERPA
Collecting student information puts your company at risk. FERPA governs the privacy of student education records. GDPR restricts how you handle personal data of EU residents. CCPA gives California consumers the right to know what data you collect and why. Asking students to upload transcripts, student IDs, or enrollment letters creates legal exposure — and friction.
Proxi is built from the ground up to avoid collecting personal data. In most cases, verification happens entirely through single sign-on with the student’s institution — we never see or store their personal information. Any data temporarily used in the verification process is deleted within 7 days.
You get verified eligibility. Students keep their privacy. Your legal team stays happy.
What merchants need to know about data protection laws
"We really appreciate the team and how responsive they are when we do have questions."
Curt Hinrichs
Academic Program Director, JMP
"Proxi.id stood out compared to other services for how easy it was to integrate with our marketing tech stack."
Mitch Ridgeway
Content Developer and Trainer, Altium
"From the first conversation we had it’s clear that we are working with a partner that is joining us in our journey."
Kalen Arnold
Senior Sales Manager - Education & Strategic Accounts, Foundry
"Other companies we spoke with would have made it difficult for us to enter new markets and expand the program."
John Moncrief
Education Training Manager, SideFX
"We’re excited about our switch to Proxi.id as our academic verification solution."
Michael Fischler
CEO, ThinkEDU
Frequently asked questions
Common questions about student verification and how Proxi works.
Grow your business with student verification
Use instant student and faculty verification to increase revenue, protect margins, and build brand loyalty.
Book a DemoRead more about students and faculty
What Is an Academic Program? (And How Brands Use Them)
Colleges and universities face challenges providing students with the skills and practical experience needed to be successful. Companies can fill gaps and drive student success.
The impact of Gen Z’s attention span on ecommerce
8 seconds. That’s it. You have 8 seconds to grab the attention of Gen Z before they lose interest and move on to something else more stimulating.
Tips to ensure your student promotion is a success
With the rapid rise of ecommerce, many of the tools and tactics used to promote student offers in store have moved online.